Monday, 2 March 2015

The Crowning of "The King of Bitters"

A few years ago a popular brand all the way from Ghana, ALOMO bitters found its way into Nigeria and won the hearts of several jolly Nigerians, in no time it soon became the No.1 herbal beverage in our country with many confirming its medicinal benefits. The general outlook on this was, "if i was going to enjoy a good beverage at all, why don't I take one with medicinal benefits".

This was indeed the USP for this brand for several years until the emergence of other herbal beverages after seeing and envying the much love enjoyed by this brand amongst Nigerians. However, the emergence of competition wasn't as big an issue as much as the influx of counterfeit versions of the brand Alomo Bitters. Personally last year, I came across several counterfeits bearing "Kakapreko", "Casaman", 'Alomas bitter", trust me the list was almost endless, the counterfeiters wouldn't give up, as a matter of fact the competition amongst counterfeiters of this quality brand was very fierce, it was almost as if the counterfeiters tried to outdo each other on who came close to the original through the company name Kasapreko Company Limited or the brand name itself, Alomo Bitters.

Cut the long story, eventually, after much research and with huge financial commitments the company came up with a very innovative solution, The Hologram Seal. 

This was launched in Lagos recently at the Sheraton Hotel, Ikeja, it was a colourful event which I was privileged to witness with VIPs, Dignitaries and wonderful people of Nigeria and Ghana in attendance alongside good media attendance also(see photos below)

The Hologram is a shiny silver strip you will now see on the cap of your Alomo Bitters either the 750ml big bottle of the popular 200ml bottle. Now this is to inform all lovers of the bitters and intending consumers to watch out for the hologram seal on the cap. If you don't see this silver like strip like that of what you see on non-polymer Naira notes, don't buy it.

Shine Ya Eye! We no get fotocopy o! Drink with confidence, Alomo Bitters with Hologram seal.

Did I mention, if you have what we females popularly call MP, try Alomo Bitters, I have tried it and it is trusted to give you great and lasting relief (this is not a claim but my own testimony from personal experience which has been more than twice.)

Alomo Hologram Lauch Photo-Reel:

Yours truly - PRChic

The Delectable Ushers

On the Podium - MD Kasapreko Company Nigeria Limited (KCNL)

On the Podium - Special Adviser to Lagos State Governor on Commerce & Industry, Mr. Seye Oladejo

MC - Georgewill Etele Jonathan (GEJ) LOL!

At the Media Wall - Marketing Manager, Kasapreko Company Nigeria Ltd. Mr. Peter Adegor

MD KCNL and the Media


Alomo Cocktail Mixology

Sales & Marketing Director,  Mr. Sam Osafo KCNL and Executive KCL Members

Mr Boateng and Executive KCNL Members

PRChic & Mr. Sam Osafo

Chief Strategist, Chain Reactions Nigeria & PRChic
Chain Reactions Nigeria - Communication Specialists

Cheers to a fab you!

Caption this!

Alomo Bitters Cocktail, trust me this was nice!

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